Introduction

Packaging tubes are being used in different industries. They are versatile and can be used for packaging a wide variety of products. The exponential growth of e-commerce has made paper tube packaging more prevalent and accepted globally. They are also used for subscription boxes for products like coffee, tea, cosmetics, etc. The design trends for paper tube packaging is changing. The current article provides the 9 top design trends for paper tube packaging.

Packaging tubes are being used in different industries. They are versatile and can be used for packaging a wide variety of products. The exponential growth of e-commerce has made paper tube packaging more prevalent and accepted globally. They are also used for subscription boxes for products like coffee, tea, cosmetics, etc. The design trends for paper tube packaging is changing. The current article provides the 9 top design trends for paper tube packaging.

Use in Packaging of Premium Products

Paper tube packaging is being used for premium products. Sophisticated and products like premium tea, coffee, cosmetics, etc. are using paper tube packaging. Brands are using simple typography and colors on the packaging to create a minimal and handcrafted feel. If you want a more vibrant and catchier look, then consider using bright colors on a neutral background. The latest trend is to opt for minimal design elements to create a sophisticated look and feel. It helps to create a niche of the product and position it into the premium segment.

Increased Use in Packaging Food Products

Packaging of food products needs more caution and care. Food products should be packaged using materials that do not contaminate or spoil them. Some plastics used for packaging food products can be harmful and react with them. This can contaminate food products and make them unsafe for consumption. Paper tube packaging uses paper liner inside that are chemically stable. They do not react with packaged food products. This ensures the safety of food products and keeps them fresh and healthy for human consumption. This feature of paper tube packaging means that it is finding wide application for packaging food products globally.

Use of Minimal Design Elements

The use of minimal design elements is a major trend in a paper tube packaging. Brands have come to believe that less is more in the packaging industry. Paper tube packaging is mostly being used for having minimal design elements. The non-essentials on the packaging are being removed which helps to provide a cleaner and clutter-free look to the packaging. These minimal design trends allow the typography and colors to take the centerstage. This helps to create a better and more powerful impact on potential customers. The clean look on paper tube packaging makes the packaging more elegant and gives a premium feel to the product.

Packaging of Apparel

Paper tube packaging is finding wider applications in the apparel industry. Apparel like t-shirts, undergarments, socks, etc. are moving towards using paper tube packaging. It takes much lesser space for these apparels to be packed into paper tubes. This packaging type also provides excellent protection to the apparel from weather elements. The packaging is durable and lightweight. This ensures that more apparel can be transported using lesser space and the same fuel, thereby reducing the carbon footprint of the product. These paper tubes provide attractive packaging for apparel that can be elegantly stacked on the shelves to attract more customers.

Packaging of Unusual Items

The applications of paper tube packaging are increasing by the day. More and more industries are realizing the benefits of using it for packaging their products. As paper tube packaging becomes more popular, some unusual products are also being packaged in them. Products like umbrellas are being packaged in paper tubes to increase their visual aesthetics and appeal. It also helps to position the umbrella as a more premium and sophisticated product to the customers. Using paper tube packaging is not costly and thus it does not impact the final price of a product. Hence, with minimal expenses, you can package and position your product differently using paper tube packaging.

Use of Abstract Design Patterns

Using abstract design patterns and elements is a popular trend in a paper tube packaging. The use of abstract designs and patterns makes the packaging looks more attractive and elegant. Such design elements provide the best impact when used with a white background. There is also a growing trend of using abstract design patterns on neutral backgrounds like nudes, sepia, pastels, etc. These abstract design patterns provide a softer and more playful look to the packaging. Brands are also using flat illustrations and texts on the packaging. It makes the illustrations and texts sharper, crisper, and more readable by removing the three-dimensional effects. This paper tube packaging design trend is likely to continue in the future.

Use of Mono Colors

The design elements and choice of colors are becoming bolder and more innovative in the paper tube packaging industry. Stripping the entire color pallet and choosing only one color for packaging can be challenging. However, if done creatively, it can take the packaging to the next level. Premium products like premium coffee, cosmetics, etc. are using paper tube packaging with a single color like black or white. The use of black with minimal design elements and use of colors like gold and bronze gives a more sophisticated look and feel to the packaging. It can make the product stand out as a premium product and help you establish a niche in the market.

Use of Bright Colors

Bright colors are in trend. You can use bright colors in paper tube packaging to differentiate your product. The use of bright colors makes the product more visible from a distance. You can easily notice such packaging on crowded supermarket shelves. It is also easier to remember such bright colored packaging. You can use creative illustrations and design graphics to make your packaging quirkier. Paper tube packaging with bright colors can be great for selling products during festive occasions like Christmas and New Year. Brands are increasingly using bright colors with paper tube packaging to increase product visibility and recall by the customers.

Use of Bright Gradients

Paper tube packaging is using bright gradients. It is easy to create a fresh and unique look by blending colors. Bright gradients add depth to the product packaging and make it stand out from the competition. The graphics and design elements on paper tube packaging using bright gradients look even more impressive. You can create a minimal yet elegant packaging by choosing your color gradients wisely. Another advantage of using gradients on the packaging is that it provides a soothing feeling to the eye. Even the brightest colors do not appear harsh and have a soft tone that makes them more attractive.

Why Use Paper Tube Packaging?

Paper tube packaging provides the following key benefits:

  • It is lightweight and easier to store and transport. It reduces the carbon footprint of the product by transporting more product with the same fuel.
  • Products using paper tube packaging are easier to stack. They can be neatly stacked on supermarket shelves.
  • It is 100% recyclable. This makes it eco-friendly and good for environmental conservation.
  • Paper tube packaging provides good protection to the product. It prevents the product from damages during transit.
  • It is one of the most versatile forms of packaging. Paper tube packaging can be used to package different products like apparel, cosmetics, food products, etc.
  • You get more flexibility with the use of colors, fonts, design elements, etc. with paper tube packaging. It is ideal for brands to customize their packaging with the design elements of their choice.
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